Options abound for both housing and entertainment IN FORT LAUDERDALE

In the last two years, Fort Lauderdale has seen a major boom in construction and development; cranes can still be seen popping up in and around downtown, a clear sign that construction isn’t stopping.  We’re seeing new condos and apartments and with that, an influx of millennials and empty-nesters seeking to live in our exciting urban core. There have been over 2,000  new condos and apartments completed in the last year, including the impressive 100 Las Olas and the new millennial-esque apartment building, Society by PMG. More businesses are moving into Fort Lauderdale, and the Brightline stop opens our city up to numerous new options for work and entertainment.


The new living opportunities are some of the most impressive additions to Fort Lauderdale, forever changing our skyline.


Image credit: Mill Creek Places 

At 24 stories tall, this new addition to Flagler Village brings even more luxury to downtown Fort Lauderdale. Sitting just west of US-1, this new apartment building boasts amenities such as a rooftop deck, wine lounge 24/7 fitness studio, and more.

Image credit: Sun Sentintel

Sitting closely to New River Yacht Club, the New River is receiving another addition to the waterway. With larger-than-usual floorplans, the Regatta at New River features studies, 1, 2 and 3 bedroom options starting at $1,695 per month. 

Image credit: Sun Sentintel

A project from Lincoln Property Company brings Next Las Olas to the heart of downtown Fort Lauderdale. This 32 story building located just north of Las Olas Boulevard is designed by MSA Architects of Miami.


Image credit: https://themainlasolas.com/

The projects that started years ago are starting to take shape and we’re excited for the new additions to come to life, The Main Las Olas, a Stiles project, being one of them. This 1.4 million-square-foot two-building structure is going to be the icon for mixed-use space in Fort Lauderdale, featuring offices, residential and retail community. Best part is that they’ll be housing the ONLY Publix on Las Olas – a Greenwise Publix at that.

Image credit: https://alluvionlasolas.com/

Another Stiles project, Alluvion Las Olas, is another new high rise apartment building that will overlook the New River. The residences range from studios to three bedrooms and start at $2,100 per month. These units feature contemporary sophistication and the amenities include private garden spaces, 24-hour concierge, a dog spa and dog park and direct building access to Riverwalk.

Image credit: https://www.onehundredlasolas.com/gallery/

Say hello to the new tallest building in all of Fort Lauderdale, 100 Las Olas, soaring to 499’’ high. This hotel-residence hybrid is locked and loaded with 238 hotel rooms and 113 residences. Amenities include a resort-style pool with day cabanas a state-of-the-art fitness center, storage areas and so much more, right on Las Olas Riverfront. Contact Freebird today to learn more about 100 Las Olas living.

Image credit: https://societyliving.com/property/las-olas/

Society by PMG is one of the most exciting concepts to hit Fort Lauderdale; this concept will exist in a total of four locations, with Las Olas being one of the lucky ones. Totaling 639 units, this building has multiple options for living for any local – not just millennials. About 30% of the building will be dedicated to co-living, meaning you’re not stuck trying to find a roommate. They do the hard work for you! Overlooking Las Olas and right next to the Wharf, this is THE spot to rent in Fort Lauderdale to get the most immersive downtown experience.

Image credit: https://www.fourseasons.com/residences/private_residences/fort_lauderdale/

Last, but most certainly not the least, is the Four Seasons Private Residences coming to Fort Lauderdale Beach. This one has been long-anticipated and we’re happy to say they are well on their way with construction proceeding well. Located just South of the Conrad, the Four Seasons will stand as a beacon of luxury on our Fort Lauderdale beachfront.


Let’s talk beachfront; the newest additions to the Fort Lauderdale Beach area are the classically smooth Auberge and the ultimate luxe condo building, Paramount. Paramount and Auberge are located toward the North end of Fort Lauderdale Beach, with Paramount being closer to the core group of hotels, condos, and restaurants.

Image credit: http://www.paramountresidences.com/

Endless luxury abounds at Paramount with 95 total residences in the entire building. These residences include a private entrance to each and amenities such as 24-hour valet, summer kitchens with BBQ grills, a signature oceanside restaurant, pool, poolside bar, and beach service and so much more.

Image credit: https://aubergebeach.com/amenities/

Auberge is a beauty of her own. With the most coveted spa in all of Fort Lauderdale (if you don’t know, now you know), this ultra-luxe beachside residences, spa and Dune restaurant cannot be forgotten. Inspired by nature, the Auberge Spa offers an unparalleled experience featuring a salt cave, infrared sauna and other luxurious amenities. The Dune restaurant offers unforgettable dining with only the freshest ingredients for food and cocktails. Speaking of their cocktails, the Island Thief cocktail or the Lost Evergreen cocktails will make you feel like you’re on a beach and in full vacation mode, AKA must-tries!

Image credit: https://laureatlasolas.com/

You’ve probably seen the massive ‘Views for Lease’ sign if you’ve wandered around Broward and US-1, and Laureat offers just that. Standing tall in the heart of Las Olas, this apartment building offers sleek and exquisite features and amenities. Most notable are the 9 to 14 ft ceilings, views of downtown, Las Olas, and the ocean, and a resort-style pool. Units start at $2,000 per month.

Image credit: https://www.livefourwest.com/

Last but not least on the Las Olas strip is 4 West Las Olas. Located just on the southwest corner of Andrews and Las Olas, this building offers studio to 3 bedroom apartments for lease, starting at $1,900. Amenities include a pet grooming salon, cycling center, yoga studio and a 24-hour concierge.


In addition to new living opportunities, the new social additions that have been added to Fort Lauderdale are enhancing the culture of this incredible city. Las Olas, Fort Lauderdale’s prominent downtown village, is getting their very own grocery store, Publix Greenwise, at the base of The Main. Restaurants and retail are filling up the empty storefronts as well, with recent additions like the online-based sunglasses brand, Warby Parker, YETI and the Tommy Bahama Store & Marlin Bar.

The Wharf FTL Image credit: https://www.wharfftl.com/

Las Olas’s neighbor and best friend, the Fort Lauderdale Riverwalk, is also gaining additions to make the downtown area a more walkable place. The latest additions include The Wharf, an open-air event space that houses crowds of people from Thursday to Sunday nights right on the riverfront. Right next door (replacing the old Briny  Pub) is Rivertail – a seafood-driven dining concept created by award-winning chef, Jose Mendin & the creators of The Wharf, Breakwater Hospitality. The historic Riverside Hotel recently expanded its restaurant offerings with Boathouse at the Riverside, a tapas-style restaurant that has waterfront dockage on the New River. Lastly, Miami’s Bodega has made its way to Fort Lauderdale, opening across from The Wharf with it’s taco truck interior and lounge. 

Las Olas Oceanside Park Image credit: https://myfortlauderdalebeach.com/loop/

Oh… and don’t think we forgot about the beach. Fort Lauderdale Beach – while some may associate it with tourists, sand in between their toes and Spring Break, we consider it a little slice of heaven right in our backyard. And one of the most exciting additions to the area is the all-new Las Olas Oceanside Park – a  2-acre amazing green space at the corner of Las Olas and A1A, with space for events, hanging out and enjoying all things that the beach life has to offer. From here, walk to bars, restaurants and some of our very best beachfront hotels.

W Hotel Image credit: https://www.marriott.com/hotels/travel/fllwh-w-fort-lauderdale/

Speaking of hotels… the iconic, classic W Hotel on Fort Lauderdale beach just wrapped up over $50 million in renovations which included 517 redone rooms and suites, state of the art meeting spaces, the show-stopping lounge that overlooks the Atlantic Ocean and newly added restaurant, El Vez.

Sistrunk Marketplace Image credit: https://www.marriott.com/hotels/travel/fllwh-w-fort-lauderdale/

Lastly, our art district is more prominent than ever. Flagler Village and Mass District are blossoming into the ultimate hangout for locals of all ages. Some of our favorites in these areas are Batch Cookie Co (a gourmet cookie joint), Rhythm and Vine, the Whole Enchilada, the Hub Spark, and recently opened Sistrunk Market & Brewery – Fort Lauderdale’s FIRST food hall packed with options for music, food, cooking classes, event space and more.


We’re seeing a number of things happening for us here in Fort Lauderdale; more millennials are moving here, the rate of startups are increasing, and empty-nesters are seeking to move east for an exciting, urban active time in their life – plus, all of their friends and  contemporaries are doing it.

In addition to living opportunities, we’re seeing transportation opportunities expand as well. Virgin Brightline, the newest method of mass transport in South Florida, is adding two new stations in Aventura and Boca, making South Florida even more attractive for commuters, workers and travelers. A station to Orlando is also in progress, with an estimated timeline of three years for completion.

Prior to coronavirus and as we emerge on the other side of it, housing in East Fort Lauderdale and all of South Florida remains fundamentally healthy,” says Don Ginsburg, Founder and President of Freebird. “Demand for housing remains strong,  appropriately priced homes are selling, and we benefit from fantastic weather, endless activities and a strong local community.

“Now is a fantastic time to sell your home as inventory and interest rates remain very low. On the flip side, interest rates are also at a record low, which makes now also the perfect time to buy a home” says Alex McCoy, Real Estate Agent at Freebird. “The Coronavirus has not stopped real estate. Interest rates continue to be low while incentives, buyers and inventory are all low, which is excellent for sellers. Buyers still have a vast array of home to choose from, and with the right agent, they can still get the home of their dreams.”


Despite COVID, we’re experiencing exciting times in east FLL with housing and living opportunities abound; from townhomes, single-family, condos and apartments, there is something for everyone at attainable prices and historically low interest rates. Interested in exploring property? Don’t hesitate to reach out to us at hello@livingfreebird.com or at 954-745-9505.

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